Noleen Sliney

  • About Me
    • Privacy Policy
  • Work With Me
    • Natural Beauty Society
    • HOW TO LOOK YOUR VIRTUAL BEST ON ZOOM
    • Private Makeup Lessons
      • Makeup Bag Makeover
      • Makeup & Skincare Lessons
    • Hairstyling Lessons
    • Gift Certificates
    • Online Makeup Courses
      • Foundation Essentials Makeup Course
      • THE LIPSTICK CHALLENGE ONLINE MAKEUP MASTERCLASS
      • WINTER BEAUTY MASTERCLASS
    • FAQ
  • Portfolio
  • Happy Clients
    • References
  • Blog
    • FREE Beauty Guides
  • Contact Me

Cruelty Free Cosmetics Part 2 : Cruelty Free Certifications

31. January 2019

Once you become aware of the cruel practices of animal testing in the beauty industry, there are so many questions that come to mind. One of the first things you want to know is “how can I be sure I’m really buying cruelty free cosmetics?” Well that’s exactly what I’m going to help you with in this post. And you’ll learn how to spot when a brand truly is cruelty free.

Finding truly cruelty free cosmetics can be a bit challenging at first. How can you be sure if the brand is telling the truth about their animal testing policy? And that what you're really buying really is cruelty-free? Which brands can you really trust? In part 2 of this beginners guide to cruelty free I'll answer that for you and we'll discuss cruelty free certifications

In part 1 of this beginners guide to cruelty free cosmetics, I mentioned how a lot of brands use misleading language to basically trick you into believing they’re a cruelty free brand who don’t test on animals. When in reality they’re anything but!

If you haven’t already, I highly recommend you have a read of that post. As I’ve given you an example of the type of statement to watch out for. So you’ll know which brands to avoid.

So, how can I be sure which brands really do sell cruelty free cosmetics?

I recently talked about the importance of organic certifications. And that the only way to be sure if a product is truly natural and organic is to check if it has certification from a certifying body such as the Soil Association, for example.

Well, the exact same principle applies to cruelty-free cosmetics.

There are a number of certifications a brand can attain, in order to prove that their products are, in fact, cruelty-free cosmetics.

So let’s take a look at them now.

Cruelty-free Certifications

If you see one of these logos on a product, you can be (fairly) certain that it nor it’s ingredients have been tested on animals.

Leaping Bunny Logo

The organisation that awards this certification is called the Coalition for Consumer Information on Cosmetics (CCIC).

It’s made up of 8 different animal rights institutions. And it’s one of the most trusted organisations when it comes to certification.

When you see their logo on a cosmetic product, you can be sure that it’s 100% cruelty-free.

Their testing is rigorous and companies that apply for this certification are subject to independent audits.

There’s just one caveat to this

The Leaping Bunny certification only applies to cosmetic products.

It does not include drugs.

So that’s just something to be aware of if you’re buying products from a company that sells both cosmetics and drugs. For example, dietary supplements.

It could be that the brand sells cruelty free cosmetics and has certification to prove this.

BUT, they may also sell dietary supplements that aren’t cruelty free.

Unfortunately, this is another grey area that you’ll need to make up your own mind about.

So I recommend doing some research to ensure the company as a whole is cruelty-free if this is something that concerns you.

CCF Rabbit

This is also known as Choose Cruelty-Free, an independent non-profit organisation based in Australia.

And just like Leaping Bunny, their logo is a rabbit.

Their requirements are also very strict.

And an excellent element of their screening process is that they only award certification to companies whose parent company also have cruelty-free status.

Parent companies is also something I talked about in part 1 of this beginners guide to cruelty free beauty.

So if you see the CCF bunny logo on a product, you can be certain it truly is cruelty-free.

PETA

This stands for People for the Ethical Treatment of Animals. It’s an organisation that originated in the U.S. But it’s now present in many countries throughout the world.

PETA do some really amazing work to put an end to animal cruelty as a whole. And you can find some of the amazing success they’ve had on their website.

They have a pretty extensive list of cosmetic companies on their website that test on animals and those that don’t.

However, whilst this list is a pretty good place to start, it’s not always the most accurate source for proof of cruelty free cosmetics.

The reason is that PETA doesn’t require that companies be subjected to independent audits.

They just require that they “sign a statement of assurance verifying that they do not conduct, commission, or pay for any tests on animals for ingredients, formulations, or finished products and that they pledge not to do so in the future.”

They do however state that “A company that has publicly announced an end to tests on animals and states in writing that it doesn’t test on animals would face a public relations disaster and potential lawsuits if it was caught lying.”

Whilst that’s all good in theory, it really does depend on the honesty and integrity of a brand.

So, again, it’s a good idea to do some research of your own if you really want to ensure a company is telling the truth.

What should I do now?

If you’re concerned that any of the brands you currently buy from test their products on animals, the best way to check is via one of the websites above.

Or to make things even easier for you, I’ve created a FREE guide with all the details in one place for you.

This guide contains a list of brands that DO test their products on animals, as well as those that DON’T conduct animal testing.

I’ve also listed companies that don’t test on animals but whose parent company does.

I’m pretty certain that you’ll (sadly!) be shocked by some of the brands that DO test on animals. Many of them are household names that have been around for years and are ‘trusted’ by so many of us!

I know I was shocked by this when I first started finding out more about this extremely important issue.

So make sure to download your FREE Cruelty-Free Beauty Guide now.

Something to watch out for

A lot of brands will put a picture of a bunny on their products.

But please be very careful about this!

Just because you see a bunny, it doesn’t mean it’s cruelty free!

The only bunny you can really trust are the ones I’ve listed above.

So if it’s not one of those 3 bunnies, then it’s either not cruelty free. Or you’ll need to do some further research on that brand.

There’s another way to be sure you’re really buying cruelty free products

And that’s to buy products that have a natural & organic certification.

In order for a product to be certified as natural or organic, one of the most basic criteria for certification is to prove that neither the end product, nor it’s ingredients have not been tested on animals. Nor have they been tested on animals by a third party.

In my opinion, this is actually the best way to go.

As when you buy genuine natural and organic products, you’re not only certain that no animals have been harmed.

You can also be sure that the products don’t contain any harsh, nasty ingredients that are going to be harmful to you and your skin either!

And, certified natural and organic products generally contain plant-based ingredients that are more sustainable and don’t have a harmful effect on our environment.

Unlike many ingredients found in mainstream beauty products such as petroleum and mineral oil which have a very negative impact on our planet. Not to mention the impact on your skin and the animal cruelty involved!

So choosing natural and organic products is a win-win as you’re getting cruelty cosmetics as well as healthy beauty products all in one go! Whooo!

No certification doesn’t mean it has been tested on animals.

Just because a brand doesn’t have a cruelty free certification, it doesn’t mean it’s not a cruelty-free brand.

It costs a lot of money, as well as time, to attain certification. And not all brands have the budget for this. Especially the smaller sized brands.

In this instance, make sure to reach out to the brand and ask them to clarify their cruelty-free policy.

The brands that truly are cruelty-free are more than happy to be totally transparent and will explain everything in detail for you.

And there are sooo many amazing brands that don’t have cruelty free certification but are 100% cruelty free.

So don’t forget to download your FREE Cruelty Free Beauty Guide now

As it not only lists the brands who aren’t cruelty-free.

It also lists those AMAZING brands who only sell cruelty free cosmetics too.

After you’ve downloaded your FREE Cruelty-Free Beauty Guide, I’d love to hear from you.

Are any of your favourite brands on the nasty list who are NOT cruelty-free?

Are you shocked to see them on there?

Do you think this will affect how you think about these brands now?

And will knowing these things stop you from buying from them in the future?

I’d love to hear what you have to say in the comments below.

Or feel free to send me an email here or at feelfabulous@noleenslineymakeup.com if you prefer. I always love to hear from you. xo

Want to be sure your favourite beauty products are cruelty-free? Enter your details here to get your FREE Cruelty-Free Beauty Guide instantly.

Yayyy!!! All you need to do now, Lovely, is go check your email to get your free guide & confirm your subscription. 🙂

There was an error submitting your subscription. Please try again.

By entering your email you'll also become one of my fabulous VIP's. This means you'll also receive super helpful weekly tips & tricks from me. I'll only ever share tips with you that I know you're going to LOVE and that are going to make you look & feel absolutely FABULOUS and full of self-confidence every single day! i value your privacy 100% and your information is 100% secure. And you can unsubscribe at any time.   Powered by ConvertKit
«
»

0 Filed Under: Natural Organic Beauty Tagged With: Cruelty Free Beauty, cruelty free certifications

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Welcome!

Hi, I'm Noleen. I'm a former Treasury Analyst turned International Organic Makeup Artist, founder of Natural Beauty Society, creator of How To Look Your Virtual Best On Video and a judge at the Natural Health Beauty Awards 2020. I've been called “The Organic Makeup Queen” by Natural Health Magazine and named as a Top Beauty Eco-Influencer for 2020. I work virtually with professional women worldwide. I help you simplify your beauty routine by choosing the right products to enhance your natural beauty and make you feel full of confidence. I also help you easily switch to natural, organic, cruelty-free beauty products, without sacrificing quality and glamour. I take a holistic approach and believe a healthy beauty routine also involves a healthy lifestyle and mindset. When you wear products you’re certain are 100% cruelty-free. As well as from truly natural and organic brands with great ethics such as putting your welfare as well as the welfare of animals and the planet ahead of profits, you can feel even more fabulous in the knowledge you’re making a positive impact in the world by supporting such brands.

AS SEEN IN

The BEST Natural & Organic Beauty Brands

Not sure where to start with making the switch to natural & organic makeup? Which brands to trust? Or which ones are high quality?

This FREE guide will tell you all you need to know. Just pop your email address below and your free guide will be on it's way to you in a jiffy.

Privacy Policy

I value your privacy 100% and your information is 100% secure. And you can unsubscribe at any time you wish.



Recent Posts

  • How to Apply Concealer The RIGHT Way!
  • Cruelty Free and Vegan Cosmetics : How do they differ?
  • Cruelty Free Cosmetics Part 2 : Cruelty Free Certifications
  • Cruelty Free Makeup And Skincare Part 1 : The Basics
  • 5 Tips to Ensure Long Lasting Curls

Recent Comments

  • rose on The ONLY 6 Basic Makeup Essentials You Really Need
  • Noleen Sliney on The ONLY 6 Basic Makeup Essentials You Really Need
  • Sarita on The ONLY 6 Basic Makeup Essentials You Really Need
  • Ana Maria Bulgaru on The ONLY 6 Basic Makeup Essentials You Really Need
  • Sadiqua on The ONLY 6 Basic Makeup Essentials You Really Need

Archives

LET’S GET SOCIAL

  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter
  • YouTube

Copyright © 2021 · Web Design by Fancy Girl Design Studio

Copyright © 2021 · Noleen Theme on Genesis Framework · WordPress · Log in

We are using cookies to give you the best experience on our website.

You can find out more about which cookies we are using or switch them off in settings.

Noleen Sliney
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Strictly Necessary Cookies

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.